Archive for February, 2011
Scaleform – Mobile World Congress
Posted by Mark Doherty in Flash Player, Mobile Content on February 15, 2011
Yesterday at the Imagination stand we spotted Brendan Iribe from Scaleform, one of the most amazing SWF rendering engines available. I actually heard of Scaleform about three years ago through our Korean team, it’s taken this long for us to connect.
Above, you can see a 3D game using the Unreal engine and looking great. What’s interesting is that the control system, which floats in the air in 3d is actually created in Flash Professional. The power of the Scaleform tools means that these SWFs can be tessellated (vectors to triangles) and run directly within the 3D engine.
It just makes so much sense, why on earth wouldn’t they use Flash to create this type of UI? I’m also starting to wonder just how much more Flash content is created out there and played back on a “custom” SWF Player.
Update – Scaleform announced that they have been acquired by AutoDesk.
Mobile World Congress Update
Posted by Mark Doherty in Mobile World Congress on February 15, 2011
It’s Day 2 of the Mobile World Congress in Barcelona, and what a great start to the show. We have announced that Flash Player 10.1 is installed now on over 20 million devices, and AIR is available on 84 million. Those numbers are incredible, and well above expectations for the first six months after launch. In 2011 I predict that we’ll be looking at huge adoption curve throughout 2011 and I’ll be sure to update you as we grow the install base.
Most importantly, you have all been very busy it seems, with thousands of applications shipping across these devices and more to come.
Blackberry
The Blackberry Playbook is really becoming a hit with developers, everyone at the Blackberry events here is building something. We’re hearing great things from the community here, and this coming Friday we’ll have our yearly “AdobeDays” event at the Barcelona office. Let’s hope I make it until then!
Everyone on the stand has been hugely impressed with the device capabilities, and we’ve spent a lot of our time speaking with Java and Blackberry developers that are planning to create their first applications in Flash for the Playbook.
Samsung
We saw the launch of the aptly named “Samsung Galaxy Tab 10.1″, and the Galaxy S II – which has really stolen the show in terms of design. Here is Adobe’s David Whadhwani, SVP/GM Creative Interactive Solutions BU on stage at the Samsung launch and talking about the successful relationship that we’ve had with Samsung for years now.
David also take the opportunity to remind the audience about AIR 2.5 for TV, and Samsung’s commitment to delivering support for your applications across their latest ranges – and that includes BlueRay Players. Samsung are almost the definition of why we created the Open Screen Project, we’ll obviously be talking a lot more about these devices later this year.
Adobe – Mobile World Congress 2011
Posted by Mark Doherty in Mobile World Congress on February 4, 2011
It’s almost that time of year again, the Mobile World Congress 2011 is set to be an amazing event with all of the major OEMs, Operators, Chipset vendors and our Open Screen Project partners in attendance. Some 50,000 attendees from across the world descending on Barcelona, showing their new devices, services and Developer offerings.
This year we’re going to be meeting our various partners, and the Evangelism team will be presenting alongside RIM for the Blackberry developer day. We’re really excited to be working so closely with our partners, and I can’t say I’ll miss the alarms going off at the device bar 
As always, we’re working with our Mobile and Devices Spanish User Group to hold an event following the show. This is our forth year running this event, and I’m happy to say that it has become a major part of our activities during the show. As with last year, we’re going to make this a Spanish language event as much as possible.
So if you can understand Spanish, and delivery content for the Iberic region, this is a great event to attend. I know that Marcos and Raul have worked really hard to bring you a range of speakers and topics, and there are not many tickets left – so sign up now!
Agenda:
09.30am Welcome
09.45am Cross-platform application development: Synctur
10.30am BREAK
11.30am HTML 5 for mobile: Maximiliano Firtman
12.15pm Usability/Productivity: Justinmind
13.00pm Meet the Playbook
13.45pm Close
Location:
Universitat Politécnica de Catalunya