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Insight into Adobe’s Plans for Mobile and Devices


Today the online magazine e-week published an interview with Adobe CTO Kevin Lynch.  In that he provided details about Creative Suite 4, Adobe’s work in the Open Source community, the Open Screen Project and our goals for multi-screen content.

“And that’s what we’ve done with  AIR on PCs. AIR is a way to deploy an application across OSes. And that’s  going great. We’ve had 35 million installs of AIR and we’re hoping for 100  million by the end of the year. Looks like we’re going to make it. And we’re  working to bring that same technology to mobile devices. And I think that  might be a trend toward a “mobile first” experience, which is really a  reversal of how people create applications.

Right now they create largely  using large screens and PCs and think about creating stuff that will be  displayed on large screens and PCs. And I think that need to change. In the  conception of creating that content we need to think about how that will work  in the constraints of a mobile device and then maybe how it will work on the  big screen. That’s a reversal of how people are thinking and I think it will  take a few years for it to happen.

But at Max that’s one of the things we will  encourage people to think about — to shift more to this mobile way of  thinking and then consider PCs. And that will be a change to our tooling over  time. Already we’re starting to do that with things like Device Central in  Creative Suite 4 where you can visualize your work across devices. But there’s going to be a lot more to do there.”

As you can see this is a clear signal of our intent for multiple screens including mobile phones, consumer electronics, set-top boxes and of course desktop computers.  Innovation for web has, and always will be, the primary driver behind all that we do for the community.

If you haven’t already signed up for MAX and the mobile sessions then now is the time to get on board.

See the badge on the right hand side —>

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  1. #1 by Satya - October 1st, 2008 at 01:40

    Really good article. I have been following your blog for last 3 months. You have good knowledge

    on Mobile(cell phone) Industry and happenings. Please continue the good work. Thank you.

  2. #2 by I.Adam - October 12th, 2008 at 15:01

    Really helpful article. Showing good knowledge on Mobile Industry and happenings. Please continue the good work!

  3. #3 by nokia - April 24th, 2009 at 01:44

    That is great!

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